Sunday, November 18, 2007

Stroke Awareness hits the Big Screen

Hi Everyone

Stroke Awareness hits the Big Screen
The Calgary Stroke Program is bringing a fresh approach to stroke education in the Calgary Health Region with a new independent short film titled “Inside Out.”
The first of its kind developed by a health region in Canada, the film is a fictional story that focuses on the health, wellness, and lifestyle choices of a young professional woman trying to balance work and family life. Now available on the Region’s website, the film trailer for Inside Out is also set to air at the Calgary International Film Festival from September 21 to 30, and will be available on YouTube later this month.
Thelma Inkson, Vice-President, Northwest Community Portfolio and Foothills Medical Centre, says the Region needs to step outside the box to find ways to reach out to the community. “Hopefully by bringing our messages to the big screen, the film will capture the interest of people and will allow us to tell a story that will resonate in the Calgary community,” she says.
“A stroke is not just a disease of the elderly – it can happen to anyone at anytime,” says Dr. Michael Hill Director of the Calgary Health Region’s Stroke Unit. “That’s why it’s so important for all of us to know the warning signs of stroke and to act immediately when they occur. This type of film is a perfect vehicle to get that message out to our community in a new and exciting way.”
The Calgary Stroke Program, a partnership between the Region and the University of Calgary’s Department of Clinical Neurosciences, is one of the top programs in North America for stroke research and treatment. Now, through its involvement with the Alberta Provincial Stroke Strategy (APSS), the Stroke Program is collaborating with the other eight health regions, Alberta Health Wellness and the Heart and Stroke Foundation of Alberta, NWT, and Nunavut to standardize stroke care and awareness throughout the province.
“Funding for this project wouldn’t have been possible without the support of the APSS,” says Dr. Hill. “In addition to working to standardize the continuum of stroke care throughout Alberta, the APSS mandate also focuses on supporting the development of programs and tools to educate the public on the signs and symptoms of stroke.”
“We can’t control our family history, age, gender, or ethnicity,” says Dr. Hill. “But we can try to change the way we live – we can eat healthier, exercise, quit smoking. Some strokes can be prevented. Hopefully, the more we send this message out there, the less often we’ll have to treat strokes in the future.”
For more information:
To arrange interviews with members of Calgary Stroke Program, contact LĂ©ora Rabatach,
Communications, Calgary Stroke Program at (403) 944-8637 or (403) 875-8716.
To view click the link below.

Inside Out

Thank you for taking this valuable time from your busy day to view this life saving information. Please tell others!

Smiles :o)

Gary

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